Women’s Rugby Can Be a Pain

26 Apr

I love the use of humor in this print ad for Arizona State Women’s Rugby. Using the natural cycle of what every  woman goes through is seen as an advantage of being on the team. The ad suggests mood swings actually help your adrenaline in a Rugby Match. I also like the use of the honest detailed photo of an actual rugby player for the team. The tagline could be a little bolder but hey, I don’t wanna mess with anyone on the rugby team about it.


One Response to “Women’s Rugby Can Be a Pain”

  1. Ashley Jo George 06/29/2011 at 6:03 AM #


    Art Director: Ashley J George
    Copywriter: David Wilson
    Photographer: Blair Bunting

    Thanks for featuring the work. Be on the lookout for the sophomore version this fall!

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: